Motion graphics is an art form that blends film and graphic design. This is accomplished by incorporating a number of different elements such as 2d and 3d animation, video, typography, illustration, photography, and music. Common applications of motion graphics are title sequences, animated logos, infographics, lower-third elements, etc.
Motion graphics are a great tool in explaining and/or portraying a message where filming may fall short. This technique enables a client to provide their target audience with a straightforward and precise message.